National Agri-Marketing Association (NAMA)

National Agri-Marketing Association (NAMA) Logo

NMSU Student Chapter

Who We Are

We are a group of NMSU students from all majors who are interested in agri-business marketing, personal and professional growth, hard work, and lots of fun! We work closely with faculty mentors from the Department of Agricultural Economics and Agricultural Business to grow our marketing skills and prepare for professional positions.


Our Mission

  • To learn first-hand from professionals in marketing, advertising, communications, promotion, sales, public relations, etc., about the various career opportunities available in agri-business.
  • To develop valuable personal contacts and working relations between students and agri-business professionals. These contacts provide access to internships, co‑op programs, job interviews, referrals, business recommendations and career opportunities.
  • To provide meaningful opportunities for students to practice their managerial skills (planning, organizing, directing, coordinating and controlling) and to demonstrate their leadership abilities.
  • To attend the annual Agri-Marketing Conference, and to participate in activities including the National Marketing Plan Competition, the Sales Competition and various Scholarship opportunities. Attending the NAMA Conference provides students with an opportunity to establish personal contacts with agri-business professionals throughout the United States and Canada. These contacts are valuable sources for career opportunities.
  • To help make the transition from student to business professional.

NMSU NAMA Officers | 2023 - 2024 Academic Year

Advisor: Chaddy Robinson

Financial Advisor: Dr. Jay Lillywhite

President: Marisol Olivas

Treasurer: Hunter Alcon

Secretary: Kaleb Herndon

Vice President of Marketing: Anne Hodnett

Vice President of Membership: Kaydens Koenig

Vice President of Professional Development: Sarah Roderick

ACES Representatives: Caden Vaughn & Mercedes Hazen


What We Do

Image of NAMA Championship winners
Group photo of NAMA members
NAMA members at fair

NMSU NAMA was created to offer students a club with both professional development and social opportunities. We host regular professional events such as mock job interviews, resume workshops, and LinkedIn Parties alongside meetings with industry leaders to foster career interest.

Besides our professional aspect, NAMA has monthly socials where our members can interact, network, and have fun. In the past, we have had Uno Night, pumpkin carving/ painting, and tailgates.

Additionally, NAMA hosts our annual fall Mud Volleyball tournament and our spring Annual NAMA Golf Tournament at the NMSU golf course (save the date for March 2nd, 2024!)

NAMA is also involved in ACES activities such as the annual ACES Week where we participate in dodgeball, a talent show, fundraising, and many other events!

In addition to the club, NAMA also has a Marketing Team that competes yearly at the National Agri-Marketing Association National Convention. As a team, we create a marketing and financial plan and conduct extensive market research to bring a new or undermarketed agriculture product to the forefront of the market. In 2023, NMSU NAMA won the national competition with our Badlands Salsa product.


2023 National Agri-Marketing Student Competition Winners

NMSU NAMA created a marketing plan and competed with a new and innovative salsa product branded as Badlands Salsa. Here is some insight to our 2023 product:

High Desert Chile Co. is a cooperative of produce growers in the southwest region of the United States and is excited to introduce Badlands Salsa to their existing line of value-added products. Badlands Salsa is an authentic, bold and flavorful freeze-dried New Mexican salsa offered in five unique flavors. This product is the ideal companion for any adventure due to its long shelf life, compact packaging and convenience. Just add water and Badlands Salsa will transform your bland, boring meal into a satisfying and flavorful end to a long day.

Flyer for Badlands Salsa

Watch us compete here:

Read about our accomplishments here:


Join Us

Interested in becoming a NAMA member? Download and complete the membership form below or contact us today!


For More Information

We'd love to talk with you about NAMA. Please feel free to stop by our office at 377 Gerald Thomas Hall on campus or click Contact Us! To learn more about our parent organization, please visit the National Agri-Marketing Association. Also, follow us on Instagram at NewMexicoStateNama and Facebook at NMSU NAMA.